John Baldessari fuses photography, montage, painting, and text to create complex compositions that explore the multifaceted interpretations of cultural iconography. Baldessari sources his wide range imagery from the larger visual world, primarily finding inspiration in advertising and film. In order to subvert common associations, the artist brings one’s attention to minute details, absurd juxtapositions, and obscured or fragmented portions of such imagery. Baldessari also applies a painterly element to his work, reinforcing his presence within his work as well as identifying the hybridization of the larger creative process. As a prominent figure in Conceptual Art, Baldessari’s process focuses on the perception and interpretation of visual elements and text, while often employing irony to make playful assertions about how meanings and interpretations are formed.